WACOT Reiterates Commitment To Nigeria’s Food Security

WACOT Reiterates Commitment To Nigeria’s Food Security

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WACOT Limited, a member of the Tropical General Investments (TGI) Group, has reiterated its commitment to Nigeria’s food security.

The company which recognised and rewarded its top distributors of agri-inputs such as fertilizer, herbicides and seeds  also shared its plans for this year’s farming season.

The gathering  celebrated 15 of the highest-grossing distributors, who received various gifts, including a brand-new Hilux vehicle for the leading distributor.

Other distributors of WACOT’s agri-inputs also received exciting gifts at the event. Executive Director and Vice Chairman of TGI (Africa), Farouk Gumel, expressed his appreciation for the distributors’ partnership and emphasized the importance of honest feedback.

He said, “I would like to congratulate all the recipients and say that the awards are not just for your performance and sales but also for your belief in Nigeria’s food security journey. As we congratulate each other for our successes, we should also continue to give each other honest feedback on what we need to do to improve.”

Gumel acknowledged the challenging operating environment in rural Nigeria, where infrastructure and security issues can complicate distribution. He encouraged the distributors not to give up, promising TGI’s support and assistance in every way possible, including access to capital.

The Chief Operating Officer of WACOT, Bibhu Nanda, highlighted the crucial role of the distributors in ensuring food security nationwide.

“Our distributors are people who create wealth in the agriculture eco-system and ensure food security. That is what we all need in Nigeria, a situation where we can collaborate for success. Our partners are the key pillars in establishing the distribution reach to every corner of the country while our demonstrative and marketing communication goes out to establish the best agricultural practices through our farmer aggregations and collectives. We are all part of the process, and I wish our partners all the best,” he said.

The event also featured remarks from Sadiq Kassim, Corporate Affairs Director of TGI Group, who emphasized the company’s commitment to delivering quality agro-inputs and technology to farmers. “Our objective is to make Nigeria food secure first, after which we can then make quality products for the international market from their produce,” he said.

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Queen Nwabueze nee Eugene is experienced public relations strategist, media relations expert, content marketer and digital marketer - the quadruple skills it takes to manage any reputable brand in today's world.
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